Innately creative from a young age, whether drawing and painting or tying fishing flies, Sophie has always loved creating objects that mean something to others. This is what led her to jewellery – being able to design and make bespoke pieces of jewellery that represent everything from love to celebrations, family and a life well lived.
Sophie’s grandfather was one of the Founding Members of De Beers, so you could say jewellery was in her genes. Nonetheless, Sophie headed to St Martin’s to study and on graduation she won the Bright Young Gem Award and was named as a ‘new talent to watch’ by Vogue Italia.
Today, Sophie is known as the modern family jeweller. Traditionally, families worked with one dedicated jeweller, where trust was valued and quality was impeccable. This is the business model Sophie set out to expand upon when she set up in 2012. Word quickly got around and she now finds herself being referred from friend to friend to friend, and working with family members spanning generations.
Q&A with Sophie Breitmeyer
My most cherished piece of jewellery is a necklace with a champagne diamond pendant. The stone was given to me by my parents after I had a realisation one weekend at home that no one was ever going to buy me jewellery again – as let’s be honest, who wants to buy a jeweller jewellery!
I think simply because of my family heritage and the fact that I have always just loved jewellery.
The most special thing about being a family jeweller is that I get to work with multiple generations of the same family and get to see them at every one of life’s major celebrations. It also enables me to really get to know my clients and their family, which in turn helps me design jewellery for them that I know they will love, wear always and often pass onto the next generation.
24 Powis Terrace is nothing like the usual stark white jewellery stores where gems are locked away under glass. Instead, it’s an eclectic home-from-home ion the heart of Notting Hill where items I’ve inherited and my jewellery, are discovered dotted amidst art books and oil paintings.
I think most definitely because I get to work with people at some of the happiest times of their lives. And also, who doesn’t want to look at diamonds all day!